The Google for Startups Accelerator: Circular Economy is open for applications from Asia Pacific startups.

Applications are open for the Google for Startups Accelerator: Circular Economy, from now until November 14, 2022. Asia Pacific-based seed to Series A technology startups and nonprofit organisations are welcome to apply for this 10 week virtual programme which will commence in February 2023.

With the aim of working towards a circular economy and waste-free world, the accelerator is designed to bring the best of Google’s programmes, products, people, network, and technology to innovative businesses looking to make an impact.

Participating startups will be provided with mentorship and project support on technical subjects such as artificial intelligence and machine learning, geospatial, and Google Cloud, placing an emphasis on product design, customer acquisition, leadership development, expert-led circular economy deep dives, workshops, and cutting-edge research.

Google engineers will support the programme with their technical expertise alongside external experts through one-on-one and one-to-many learning sessions. Participating organisations will also be assigned a “Success Manager” for hands-on support specific to their organisation.

Its first cohort will comprise be 10 – 15 select tech-enabled startups innovating in reuse, refill, recycling, composting, fashion, food, safe and circular materials, and the built environment.

“Asia-Pacific is a good starting point to innovate and create circular economy solutions. It is the world’s most vulnerable region to climate change’s impact. 90% of all river-borne plastic in the ocean comes from just ten rivers, eight of which are in APAC. And by 2040, Asia is expected to drive 40 per cent of the world’s consumption. Against this backdrop, there is a flourishing start-up and innovation ecosystem in Asia-Pacific, representing the opportunity to create original and helpful products in the circular economy space,” said Thye Yeow Bok, Head of Start-up Ecosystem, SEA, SAF, and Greater China at Google.

Google, however, will not be offering any capital at the accelerator.

Applications can be submitted here.

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