Australian healthy burger restaurant chain Grill’d partners with Sea Forest and the University of New England to introduce the world’s first sustainable grass and seaweed-fed beef burger.
Australia’s well-loved Grill’d has created the world’s first sustainable, grass, and seaweed-fed beef “Gamechanger” from black angus cattle, which produce up to two-thirds less methane emissions. The healthy burger restaurant chain teamed up with Sea Forest and the University of New England to develop an innovative way to feed their cows with Asparagopsis, a native and natural Tasmanian seaweed, to further reduce their methane emissions by up to 67%.
Grill’d continues its efforts to align with the Australian government’s target to reduce methane emissions by 30% by 2030, aiming to revolutionise the grass fed-beef industry across the globe.
Grill’d emphasised that the new Gamechanger beef has the same taste, but makes a significantly lower impact on the planet.
“Asparagopsis is a seaweed native to Tasmania. It’s very special as it has a unique set of properties that carry across to cattle, and when consumed, it reduces methane in those animals. It’s great to see a direct-to-consumer product that Sea Forest is contributing to where consumers can make a real difference themselves – enjoying low-carbon products that are better for the planet,” commented Rocky De Nys, the Chief Scientific Officer of Sea Forest.
Founded with a mission to serve healthy, 100% natural, and “guilt-free” burgers, RSPCA-approved chicken, free-range eggs, and other fresh ingredients, all sourced from local suppliers, Grill’d is leading the F&B industry in its sustainability efforts.
Grill’d also purchases 100% GreenPower to operate its production facilities and restaurants.
“We’re really excited to see Gamechanger beef come to life. This is the future of beef – and we won’t stop at 61 restaurants. But for now, and for only an extra buck, guests can help the planet by choosing a low methane product, simply by upgrading their favourite beef burger,” added Grill’d Founder, Simon Crowe.
Featured banner image credit: @GrilldBurgers