Superapp Grab elects Alex Hungate as COO to diversify its ecosystem, expand financial services offerings, and scale across Southeast Asia. 

Singapore-based Grab Holdings Limited announced on Tuesday, January 4th former HSBC Singapore CEO Alex Hungate joined the tech firm as Chief Operating Officer (COO). In this role, Hungate will manage Grab’s mobility, deliveries and financial services arms, as well as its marketing and user support functions, to further develop and synergise the superapp’s ecosystem.

Coming from 25 years of leadership excellence across financial, logistics, and food services industries, Hungate’s experience will strengthen Grab’s strategy and grow the superapp across Southeast Asia.

“Grab’s business has been resilient to the uncertainties caused by Covid-19 and its variants, because our superapp strategy has enabled us to diversify our services and increase user engagement. Alex is well placed to create greater ecosystem synergies across Grab, and drive further growth, engagement and monetisation across our core businesses, as he is a proven operator in our industries and has managed global public companies in Southeast Asia,” said Anthony Tan, the Group CEO and Co-Founder of Grab.

Hungate previously held the position of President and CEO at food solutions and logistics firm SATS, driving innovation, tech enablement, and cultural change, leading to the award of Best CEO in the large capitalisation category at the 2018 Singapore Corporate Awards.

Prior to this, Hungate served as Group Managing Director for Personal Financial Services for HSBC Group, and then as CEO of HSBC Singapore. He is also on the board of the Singapore Economic Development Board.

“I am truly impressed by the talent and entrepreneurial drive of everyone that I’ve met at Grab. Just like them, I am inspired by the opportunity to help millions of Southeast Asians access the benefits of the digital economy, as we transform the Southeast Asian technology landscape together. Grab’s ability to innovate with our customers and partners in local markets, while building on our scale advantage as the regional superapp leader, positions us well to realise the significant market opportunity ahead,” said Hungate.

Southeast Asia’s leading superapp, Grab enables food deliveries, mobility, and digital financial services. The tech firm operates in 465 cities in eight countries including Singapore, Thailand, and Vietnam, striving to deliver financial performance for shareholders and a positive social impact in Southeast Asia.

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